View CV
And I design systematically — To deliver cohesive, accessible and high-quality digital experiences across platforms, brands and teams.I’m Dominique van den Brom.Product & UX designer with 7+ years experience in end-to-end product design, design systems & design strategy.
View Case Studies
01 |
Design Systems & Scalable Foundations
I design multi-brand design systems — including tokens, components, documentation and governance — to drive consistency, accessibility and efficiency across products, brands and teams.
End-to-End Product Design
I design complete digital experiences from research to high-fidelity UI, covering flows, concepts, validation and everything in between.
Bridging Design and Code
With a front-end background and token-driven workflows, I connect design and development — ensuring scalable, realistic and maintainable delivery.
Systems Thinking & Team Enablement
I think in structures, not screens — aligning UX with product strategy and helping teams grow through co-creation, coaching and clear design principles.
02 |
01 |
Sollie - A Multi-Brand Design System
I led the creation of a multi-brand design system — including tokens, components, documentation and governance — to drive consistency, accessibility and efficiency across products, brands and teams.
Role
Product owner & UX Designer
Timeline
Jan 2023 - Ongoing
Read Case Study
02 |
Marketing automation - 8 redesigned responsive UI library’s
When migrating to Adobe’s marketing and CMS solutions, we seized the opportunity to completely redesign our client websites — resulting in 8 fully responsive component libraries, optimized for scalability and accessibility.
Role
Product owner & UX Designer
Timeline
Jan 2023 - Ongoing
Read Case Study
03 |
Pension app
The Pension App was designed to bring “retirement in your pocket.” As part of the app team, I helped introduce a consistent UI library and designed multiple key flows — from onboarding and notifications to complex partner registration — while validating usability through real user testing.
Role
Product owner & UX Designer
Timeline
Jan 2023 - Ongoing
Read Case Study
03 |
Make it work, then make it beautiful
Usability and aesthetics go hand in hand — but function comes first. Great design earns trust by working reliably before it looks impressive.
Good UX is quiet confidence, not decoration.
1
Solve real problems — with real clarity
Every design decision should serve a purpose. Start with the problem, validate your impact, and design with intention — not assumption.
Design isn’t art. It’s direction.
2
Design for reuse, not reinvention
Consistency scales. Patterns reduce friction, errors and effort. You don’t need to reinvent the wheel — just make sure it rolls smoothly across every brand, screen and team.
If it works in one place, it should work everywhere.
3
Systems scale quality
Design systems create freedom through structure. Tokens, components and shared language let teams move faster, stay aligned and build better — together.
Structure isn’t a constraint. It’s a multiplier.
4
04 |
Want to get in touch? Send over an email or message me on social media.
Visit LinkedIn profile
View CV
And I design systematically — To deliver cohesive, accessible and high-quality digital experiences across platforms, brands and teams.I’m Dominique van den Brom.Product & UX designer with 7+ years experience in end-to-end product design, design systems & design strategy.
View Case Studies
01 |
Design Systems & Scalable Foundations
I design multi-brand design systems — including tokens, components, documentation and governance — to drive consistency, accessibility and efficiency across products, brands and teams.
End-to-End Product Design
I design complete digital experiences from research to high-fidelity UI, covering flows, concepts, validation and everything in between.
Bridging Design and Code
With a front-end background and token-driven workflows, I connect design and development — ensuring scalable, realistic and maintainable delivery.
Systems Thinking & Team Enablement
I think in structures, not screens — aligning UX with product strategy and helping teams grow through co-creation, coaching and clear design principles.
02 |
01 |
Sollie - A Multi-Brand Design System
I led the creation of a multi-brand design system — including tokens, components, documentation and governance — to drive consistency, accessibility and efficiency across products, brands and teams.
Role
Product owner & UX Designer
Timeline
Jan 2023 - Ongoing
Read Case Study
02 |
Marketing automation - 8 redesigned responsive UI library’s
When migrating to Adobe’s marketing and CMS solutions, we seized the opportunity to completely redesign our client websites — resulting in 8 fully responsive component libraries, optimized for scalability and accessibility.
Role
UX/UI Designer
Timeline
Jun 2021 - Jan 2024
Read Case Study
03 |
Pension app
The Pension App was designed to bring “retirement in your pocket.” As part of the app team, I helped introduce a consistent UI library and designed multiple key flows — from onboarding and notifications to complex partner registration — while validating usability through real user testing.
Role
UX/UI Designer
Timeline
Jan 2022 - Dec 2022
Read Case Study
03 |
Make it work, then make it beautiful
Usability and aesthetics go hand in hand — but function comes first. Great design earns trust by working reliably before it looks impressive.
Good UX is quiet confidence, not decoration.
1
Solve real problems — with real clarity
Every design decision should serve a purpose. Start with the problem, validate your impact, and design with intention — not assumption.
Design isn’t art. It’s direction.
2
Design for reuse, not reinvention
Consistency scales. Patterns reduce friction, errors and effort. You don’t need to reinvent the wheel — just make sure it rolls smoothly across every brand, screen and team.
If it works in one place, it should work everywhere.
3
Systems scale quality
Design systems create freedom through structure. Tokens, components and shared language let teams move faster, stay aligned and build better — together.
Structure isn’t a constraint. It’s a multiplier.
4
04 |
Want to get in touch? Send over an email or message me on social media.
Visit LinkedIn profile
View CV
And I design systematically — To deliver cohesive, accessible and high-quality digital experiences across platforms, brands and teams.I’m Dominique van den Brom.Product & UX designer with 7+ years experience in end-to-end product design, design systems & design strategy.
View Case Studies
01 |
Design Systems & Scalable Foundations
I design multi-brand design systems — including tokens, components, documentation and governance — to drive consistency, accessibility and efficiency across products, brands and teams.
End-to-End Product Design
I design complete digital experiences from research to high-fidelity UI, covering flows, concepts, validation and everything in between.
Bridging Design and Code
With a front-end background and token-driven workflows, I connect design and development — ensuring scalable, realistic and maintainable delivery.
Systems Thinking & Team Enablement
I think in structures, not screens — aligning UX with product strategy and helping teams grow through co-creation, coaching and clear design principles.
02 |
01 |
Sollie - A Multi-Brand Design System
I led the creation of a multi-brand design system — including tokens, components, documentation and governance — to drive consistency, accessibility and efficiency across products, brands and teams.
Role
Product owner & UX Designer
Timeline
Jan 2023 - Ongoing
Read Case Study
02 |
Marketing automation - 8 redesigned responsive UI library’s
When migrating to Adobe’s marketing and CMS solutions, we seized the opportunity to completely redesign our client websites — resulting in 8 fully responsive component libraries, optimized for scalability and accessibility.
Role
UX/UI Designer
Timeline
Jun 2021 - Jan 2024
Read Case Study
03 |
Pension app
The Pension App was designed to bring “retirement in your pocket.” As part of the app team, I helped introduce a consistent UI library and designed multiple key flows — from onboarding and notifications to complex partner registration — while validating usability through real user testing.
Role
UX/UI Designer
Timeline
Jan 2022 - Dec 2022
Read Case Study
03 |
Make it work, then make it beautiful
Usability and aesthetics go hand in hand — but function comes first. Great design earns trust by working reliably before it looks impressive.
Good UX is quiet confidence, not decoration.
1
Solve real problems — with real clarity
Every design decision should serve a purpose. Start with the problem, validate your impact, and design with intention — not assumption.
Design isn’t art. It’s direction.
2
Design for reuse, not reinvention
Consistency scales. Patterns reduce friction, errors and effort. You don’t need to reinvent the wheel — just make sure it rolls smoothly across every brand, screen and team.
If it works in one place, it should work everywhere.
3
Systems scale quality
Design systems create freedom through structure. Tokens, components and shared language let teams move faster, stay aligned and build better — together.
Structure isn’t a constraint. It’s a multiplier.
4
04 |
Want to get in touch? Send over an email or message me on social media.
Visit LinkedIn profile